About

I’m a Startup Marketing, Customer Development, and Product guy. I’m currently searching for product/market fit at Alleyoop, a college readiness network for teens and parents, where I lead the company’s customer acquisition, retention, and eCommerce efforts. I’m passionate about customer development, digital marketing, customer lifecycle marketing, and The Lean Startup.

I’ve led two successful company exits -EditMe and Embarc. I’ve been lucky to be part of startups like Digital Reef, Awareness Networks, and VisibleGains (formerly PermissionTV), where I launched a number of inbound marketing initiatives such as SEO, PPC, blogging and a live weekly video show. I’m also a proud graduate of the University of Massachusetts at Amherst.

While not working, I’m a startup mentor with Founder Mentors, and co-organizer of Lean Startup Circle Boston. In addition to writing about Boston’s internet technology hub on Internet Tech Boston, you can find me on LinkedIn, Facebook, and Twitter .

When it’s time to unplug, I like to go out with friends and enjoy live music. I’m always on the lookout for a good band for under 20 bucks – like Raq or The New Deal – or a good weekend-long festival, although I don’t always have time for that.

I hope you enjoy this blog. I enjoy sharing what I know about online technologies, and I try my best to “connect the dots”, and not just regurgitate what I’ve read on other blogs. If a post of mine is interesting or helpful to at least one person, then I feel I’ve done a good job. Of course, a blog is about conversations, so please comment below. I’m interested in any manner of feedback, as well as ideas for future posts and discussions.

See you all out there . . . .